there was just a flannel commercial on TV with a gorgeous flannel-wearing lumberjack woman cutting down a tree and i’m not sure I’ve ever seen a more persuasive commercial in my entire gay life
this is one of those rare occasions when i see a commercial and i’m like “yeah i was probably the target audience for this”
yeah!!! i’m fucking yelling at the lingering shots of her hands this commercial resonated more with me than any lesbian movie directed by a man ever has
scream oh my god
Okay so this is definitely the most gay of the commercials I saw, but they have a tank top that’s designed to not ride up so everyone sees your undies/crack/back and GIRL CARGO PANTS. Different cuts of the cargo pants, well thought out pockets, and damn do they look comfy and durable as hell.
Also they make undies.
Plus the have little videos about some of their models.
They want to deck every outdoorsy girl out in head to toe useful clothing and I’m so about that.
they go up to 2XL, which is helpful to my curvy ass. I’ve got a browser tab open, thanks to all y’all for bringing this to my attention. *blows kisses*
This is how you market to millennials.
MY FAT ASS CAN FIT THESE CLOTHES!!! WHAT THE FUCK I’M NOT USED TO THIS.
sparksoffandommagic 